Thursday, May 27, 2010

How to Promote Skin Care Products in DVD/Video Slideshow

No one will deny a beauty. It is human nature. Healthy skin makes you look beautiful from inside out. That is why skin care products are so popular among decent ladies and gentlemen all over the world.

If you are running a business of skin care products, you can try multimedia as subordinate promotions means to traditional store selling. You can make product ads in MS PowerPoint and upload onto Slideshare.net, or post on video hosting sites like YouTube after converting the PowerPoint ads to videos. You can also burn your product ads from PowerPoint to a DVD disc that facilitates playback on a guestroom TV of your Beauty Salon with DVD player.

Which tool do you need? MS PowerPoint and a conversion program like Moyea PPT to DVD Burner. PowerPoint is intelligent to help you create objective content on your skin care products. With the dynamic features like animations, transitions, SmartArts, audio/video insertion, narration recording, the dominant presentation software app can wing your product plans.

As PowerPoint is not mature enough to support popular devices like TVs, DVD players, and online video sites like Google Video, Metecafe and YouTube, you need just another more conversion - making the skin care presentations to a universal file format like DVD and video with Moyea PPT to DVD Burner. It is a 2-in-1 Windows software app that has been tested to convert a dozen of PowerPoint files to DVD with elegant DVD menus and to video of 100+ file formats. Really a sweet help.

The next question is, how to create the skin care PowerPoint presentation and convert to DVD or video? Here are several tips for you:

  • 1. Write Soft
    Beauty is sensitive. Don’t rush out your products at the very beginning. You must creep into your customers. That is, use soft words to describe the importance of skin care, healthy diets for nimble skin, the most effective way to do skin cleaning and moisturizing. This will help invoke their active responses. If you do want to include your skin care product at the cover slide, logo it slightly at the upper corner or the very bottom.
  • 2. Hype Tactfully
    The core is to captivate your audience for a deal. But don’t sell hard. Or you will drive off potential buyers. You must sell hope and confidence to your customers prior to your products. Plug in your products (with anchor links to the sales site) amidst the skin care tips and tracks and pictures.
  • 3. Pleasant Pictures
    Skin care aims at keeping physical beauty. Plain or flurry photos will ruin your whole efforts. Can you bear a model with dark pored face? A disaster to the audience’s eyes. Then, use an image-editing tool like Photoshop to optimize every picture that will be used in your skin care presentation.
  • 4. Music, Video, Flash
    Give a thought to relaxed music, video montage or flash movie as background of your skin care PowerPoint presentation. Soft mood soothes the skin!
  • 5. Animations & Wipes
    You don’t want your presentation a stack of still pictures, yeah? Then animate it with some amazing effects. But do moderately.
  • 6. Final DVD/Video
    Once the presentation is ready, turn it into DVD or video so that you can extend the power of a PowerPoint ad. For details of the conversion, click here
  • 7. Misc Resources
    Free PowerPoint Templates and Backgrounds
  • All in all, keep in mind that you are not merely selling a skin product, but selling care, confidence and beauty. Wish you a success in skin care business! Wish you are beautiful and healthy everyday!

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